IVEES Press Release: Launching Radically Easy Footwear for the Modern World
FOR IMMEDIATE RELEASE: March 3, 2025
IVEES Unveils Radically Easy Sneakers: Style, Comfort, and Sustainability in One Step
IVEES, a revolutionary footwear brand founded by former sports broadcaster Sara Mancini, is thrilled to announce its official launch on March 4, 2025. IVEES introduces a game-changing sneaker designed for anyone, anywhere, anytime—combining effortless style, unparalleled comfort, and a commitment to sustainability under the banner of “Radically Easy.”
Inspired by Mancini’s fast-paced life as a sports broadcaster and her husband’s needs as a professional athlete, IVEES was born from the search for the perfect wear-everywhere sneaker that doesn’t compromise on quality, comfort, or conscience. Hand-crafted with vegan leather and sustainable materials, IVEES sneakers are meticulously designed to keep up with active lifestyles while leaving a minimal environmental footprint. Packaged in recycled and recyclable materials, IVEES proves that luxury and sustainability can coexist effortlessly.
“Life is too short to choose between looking good and feeling good—or between style and sustainability,” said Sara Mancini, Founder of IVEES. “IVEES is the radically easy solution: a timeless, understated sneaker that’s ridiculously comfortable, versatile, and kind to the planet. We’re redefining what footwear should be—standard, not exceptional.”
Key features of IVEES include:
- Uncomplicated Style: A minimalist all-white design that pairs with anything, from casual jeans to elegant dresses, eliminating decision fatigue.
- Ridiculous Comfort: Luxury sneaker quality meets the ease of a practical trainer, offering a “walking on clouds” feel with every step.
- Easy on the Planet: Made with vegan leather and sustainable materials, constructed with care in Portugal, and packaged sustainably.
- Wear Everywhere, Wear Anything: Flexible, fail-proof, and perfect for the on-the-go lifestyle, whether you’re heading to the office, the gym, or a night out.
IVEES will be available for purchase starting March 4, 2025 on www.wearivees.com with a retail price of $220, positioning IVEES as an accessible luxury for the conscious consumer.
Follow @wearivees on Instagram and Facebook for updates, styling tips, and behind-the-scenes content.
For media inquiries, product samples, or interview requests with Sara Mancini, please contact support@wearivees.com.
About IVEES
IVEES is a footwear brand committed to RadicallyEasy living—embracing easy style, easy wear, and going easy on the planet. Founded by Sara Mancini, IVEES offers timeless, sustainable sneakers that sacrifice nothing in comfort, quality, or conscience.
